DESIGN FOR GOOD:
ABORTION CAMPAIGN
Year:
2023
Task:
Design a multi-faced campaign for a social cause
Description:
The movement that I felt most strongly about when beginning this project and choosing a campaign was the pro-choice movement. To be forced to have a child is to alter someone’s life completely. Access to education, career progression, and even family support is often limited, if not blocked entirely, I wanted to focus on the anger and fear that women have regarding abortion bans that are taking over the country and raise awareness of the risks that these bans may hold on women around the US.
Each campaign design highlight s a main point supporting the pro-choice movement with data to support each idea. I also took images frompro-choice rallies to include in my campaign to show, at face value, the
emotions evoked from women fighting for their bodily autonomy.
emotions evoked from women fighting for their bodily autonomy.
